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CURRENT ISSUES IN RETAIL

Many brands and retailers, recognizing the sign of the times, have now adopted digitalization for brick-and-mortar businesses. However, the existing POS, ERP and CRM systems are often unable to meet the demands of modern customers. The upgrading or even replacement of the IT systems involved is usually a very long and cumbersome process, and so mobile devices at the POS offer a welcome alternative. Read about the possibilities tablets offer our customers on the shopfloor.

Who exactly are my customers and how can I contact them?

Do I know the personal preferences of my customers and can I offer individualized advice to them?

How can I efficiently serve my customers across all channels?

1. WHO ARE MY CUSTOMERS AND HOW UP-TO-DATE IS THE DATA?

Straightforward customer registration, keeping information up to date

Make it easy for your employees and customers to connect. They are registered in real time with our tablet solutions, and without any paper forms for customer loyalty programs. Missing or outdated data and opt-ins can incidentally be supplemented in the conversation.


Transaction data in real time - without any adaptation of your registers

Through our unique Plug & Play integration for all registers, offline purchases can be directly attributable to the customer, without your POS system having to be adapted. This way, overarching loyalty programs can also be placed for franchise partners and for distributors with different POS systems.

2. HOW CAN I INDIVIDUALLY ADVISE MY CLIENTS?

Complete shopping histories and meaningful short profiles

In order to know the personal preferences of your customers, you need as much data as possible. This includes all online and offline purchases, clicks and shopping carts at the online shop, returns and even interactions with customer services.

The collected data when available can then be presented clearly and concisely to your employees at the point of sale.

In addition, the products that are currently not available in store can be presented in detail and interactively on the tablet.


Being intuitively in charge of cross-channel services - for franchise partners and wholesale

Improve your customer services and increase sales through various cross-channel processes, such as:

  • Product reservation

  • In-store ordering
  • Click&Collect
  • Channel and store-wide returns

 

All processes are intuitively controlled via the tablet and customers receive automated updates of a change in status, e.g. the receipt of goods in the store.

3. HOW CAN I SERVE MY CUSTOMERS ACROSS ALL CHANNELS?

Skillful combination of online and offline - so that everyone benefits

Our solutions enable the evaluation of all offline supplies in real time to provide a valid database for the efficient reservation of goods.

Take advantage of your online channel as a digital in-store shelf extension for selling products that are not available in store.

And vice versa: use the brick-and-mortar shops as a warehouse extension of the online store.

INTERESTED?

Make an appointment and let us present you with our retail solutions live.

DIMITRI VÖLK

Your contact for the "Retail & Fashion“ department

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